Entries Tagged 'EMC' ↓

I’m not saying SRM software sucks.  But it seems to be what I’m hearing around the web in the couple days following Storagebod’s recent posts.

In followup comments, posts, and tweets, people are talking about why Storage Management software isn’t up to par with what customers want, why vendor support is lacking, and whose fault it all is.  EMC ControlCenter is getting its fair share of bashing along the way, but we’re not just talking about ControlCenter here, we’re talking about the state of the industry.

There are two directions the conversation needs to go from here.  One is talking about standards-based management for heterogeneous environments, how we got to where we are and where we need to go from here.  The other is how we can improve what we have today.  That second half, that’s more where I can hopefully come in.
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I know what you’re thinking.  I’ve created a provocative headline to lure you in, and the actual post that follows is going to be nowhere near as interesting as the title.  Maybe you’re right, in which case I apologize.  But this post came about as an extension to some conversation I’ve had recently with people at EMC, on the subject of change, turmoil, and heightened expectations.  And when I put it like that, maybe there are some comparisons I can draw between Barack Obama and my work environment.
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By now, you’ve seen the press releases and read the entries on my colleagues’ blogs.  EMC Atmos is officially a product, and now all the speculation about Cloud Optimized Storage can end, and the arguing about what the product can and should do can begin.

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I was unable to attend this year’s EMC Innovation Conference, but had a lot of fun reading up on it, and was excited to use it as an excuse to meet up with some EMC folks from near and far who were in the area.

It got me thinking, of course, about the scope of innovation here at EMC, and at other businesses.  What makes an idea innovative?  If you simply take something you’re already doing and execute against it better, are you innovating?  Or are you just trimming fat?  Is innovation something we’ll know when we see?
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ROI is a magic code word in business.  It stands for the ruthless bean-counters who ask one simple question in response to any proposal.  What will I gain if I do it?

As I and others have written, EMC is investing in social media, both externally and internally.  While it’s easy to quantify that investment, defining the return can be a bit harder.  How do you measure the brand perception among decision makers?  Among potential new hires?  Among employees?  Or, from my standpoint, how do you know if your workforce is more engaged, more involved, and more connected?
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